Peter Weylie - founding partner

Peter is a recognized leader in the field of research and consulting and has developed a strong reputation as a world class strategic thinker and partner. ​

He has advised a broad cross section of Fortune 100 companies including many iconic brands such as Amazon, Apple, Visa and Disney, helping them to develop and launch many products and services people now use every day and is a four-time winner of the prestigious Ogilvy Award for research excellence including a Best-in-Class award for research and innovation. ​

Peter specializes in Financial Services, Travel and Technology and is adept in both quantitative and qualitative methods.  In his more than 20 years of experience in the field he has conducted a broad range of research including concept testing, product development, public affairs, messaging and positioning, and customer satisfaction. His experience also spans a broad range of audiences from youth to physicians to CEOs.​

Peter has a Bachelor of Arts (Highest Honours and Senate Medal) in Economics and Political Science from Carleton University and lives in Ottawa with his wife and five children.